Packaging design, illustration

Amberita – it's best producers, best quality and best taste. We decided to apply the concept of brand as a story about the tastes of foods that made like artwork – Art of taste! Instead of traditional product images on the package we decide create illustrations as artistic drawings. We confident that this solution will allow better highlight Amberita among similar products and make more interest of customers.

For the trademark we created a shape that is bit reminiscent of the artist's palette

Laconic design successfully brings the brand and highlights the colors

Drawn illustrations gives more feeling and emphasizes the concept of brand